Head of Category Strategy & Planning B&W US

Business Context and Main Role Purpose

In Beauty and Wellbeing North America, we bring to life Purpose, Science and Desire through our breakthrough innovations, deep customer relationships, and strong culture of care. The work we do internally and externally is rooted in our purpose to “Inspire Beauty-Full Lives so all people can live well and thrive.”

We are a €1.5B business, primarily driven by our 5 core brands including TRESemme, Dove, Shea Moisture, Nexxus and Vaseline across the US and Canada.  The B&W business in Unilever NA is a Contender for leadership in the Hair category and a Challenger in HBL, requiring strong strategic agility and visionary leadership coupled with strong bias for action to drive success. The Head of Category Strategy & Planning Beauty & Wellbeing US will lead a dedicated team focused on best-in-class execution across all brands in close partnership with the cross functional BU team and CBD organization.

Who You Are & What You’llDo:

• The Head of Category Strategy & Planning B&W US will lead the category strategy, category and shopper insights, and channel and customer planning expertise across our US Hair and Skincare businesses.

• Category Planning delivery of the B&W hair and skincare strategy and growth agenda through the direct management of the US Category Strategy and Planning team.

Reporting to the SVP, B&W Category Operations Lead the Head of Category Strategy & Planning B&W US will:

• Deliver 4G growth for the Hair and Skincare categories 

• Responsible for in year delivery, customer planning and category strategies including deployment of TTS

• Develops key customer & channel drivers to deliver Annual Operating Plan (AOP); communicate, engage & deliver with the field team.  

• Makes strategic trade-offs and defines investment framework (Trade, Shopper Marketing, ISV, Retail coverage) to deliver AOP. 

• Leverage Net Revenue Management (NRM) strategies and capabilities to drive investment for the future. 

• Lead and inspire a large, highly engaged, cross-functional organization.  

What You'll Need to Succeed

• Bachelor’s degree required with 12+ years of experience as a CPG Leader with customer facing sales and headquarters experience. 

• Deep knowledge of the US beauty & wellbeing market and relevant category, brand and customer experience.

• Generates operational intensity & accountability behind the performance target framework; highly skilled at using data and insights to influence. 

• Consumer love, a passion for beauty and proven craftmanship from opportunity spotting to insight, proposition and customer story.

• Strong managerial experience is a must; the B&W Category Operations Director, Hair will create an inclusive environment that empowers everyone to be their best; deliver new heights; and develop our people everyday  

• Brings the voice of the category and customer into everything we do, always.  

• World Class business acumen; able to generate innovative growth opportunities 

• Strong analytical skills with the ability to develop strategies, tactics and measurable implementation plans across many areas. 

• Demonstration of an entrepreneurial mind set and strong bias for action with proven results leading and motivating internal cross functional teams and external partners. 

• Experience developing disruptive strategies in highly competitive segments.

• Have practical know-how, demonstrating a high-performance orientation while empowering and holding the team accountable for results.   

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Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability. 

For more information about your Federal rights, please see Know Your Rights: Workplace Discrimination isIllegal and Pay Transparency Non discrimination Provision.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.

At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.

Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.

For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.