Dove Personal Care Brand Manager Egypt & Sudan

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

DOVE Personal Care in Egypt & Sudan:

Dove is one of the biggest brands in Unilever globally, with products trusted by millions and a purpose built on challenging stereotypes to celebrate real beauty. Dove Personal Care mainly operates in Skin cleaning Category (with bars, shower gel and handwash formats) & in Deodorants Category. Our growth strategy & ambition is to accelerate Dove across categories and build a solid multiyear innovation plan that will unlock the potential for the brand and keep on meeting consumers’ needs & demands.

JOB PURPOSE

Unilever is looking for a well-rounded marketeer to Lead Dove Personal Care in Egypt & Sudan. Dove Personal Care Brand Manager will be responsible for developing, planning and executing different brand’s strategies, ensuring that Brand messages is effectively communicated to our consumers and shoppers. Potential candidate will lead innovations & drive local insights that elevate consumer experiences that will make our business win and grow.  The brand manager should have a strong grip of stakeholder management whether internal or external.

You will learn from brilliant business leaders and colleagues in a truly diverse culture to ultimately become a better you. If you are  a candidate that has an analytical mindset with strong quantitative reasoning skill and a demonstrated ability to think strategically leading to thoughtful recommendations & action plans. At the same time also be creative and operate entrepreneurially & be a strong collaborator to navigate across a matrix of cross functional teams with a delivery mindset, then this role is just for you. Prior experience of digital & data driven marketing will be a major advantage.

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

Main Job Scope:
Responsible for leading and implementing all marketing activities on a Brand / Country level.

Job Main Responsibilities:

• Plan & execute the brand strategy & define the local strategic targets for Egypt & Sudan based on market trends, consumer, shopper understanding & company’s vision.
• Drive & execute the strategic priorities of accelerating the brand, shape up our portfolio and tap into white spaces
• Manage the development and implementation of brand plans- responsible for the performance- endurance and strategic alignment
• Own & Lead brand P&L, pricing scenarios, mix management, product logic and budget re-engineering and drive corrective actions to achieve business objectives
• Lead unmissably superior portfolio transformation & Multi-Year Innovation programs
• Understand market context- key trends- consumers’ needs- identify relevant insights- and track key consumers to develop tailored action plans while partnering with CMI on product & Concept testing
• Monitor and analyze market share trends and competitive activities
• Lead the development, Implementation and monitoring of brands marketing campaigns, while developing best in class activation/campaign ideas, that is built on local insights and having scalability in execution.  
• Partner with R&D leveraging our best technology capabilities developing superior formulas & claims that are in line with the category latest trends and change in market dynamics
• Mobilize CD team to see unmissable innovations landing in & being scaled.
• Closely cooperate with Global marketing teams- Shopper Marketing- Sales and finance

WHAT YOU NEED TO SUCCEED

Experiences & Qualifications

• Bachelor’s degree and/or above in relevant field-
• +4 years of consumer marketing experience in the FMCG sector
• Prior digital marketing experience
• Passionate for Personal Care & New trends
• Result driven and consumer oriented
• Experience working in a multicultural and diverse environment
• Proactive approach in resolving problems and challenges

Skills

• Deep passion and understanding of consumers and the external environment turning insights into business opportunities.
• Strategic thinker, inspiring storyteller, action enabler with short- and long-term impact.
• Excellent written & verbal communication skills
• Strong analytical skills
• Strong organizational- planning- and coordination skills

Leadership

• You have passion for high performance, you are an inclusive motivator of people. You work with teams with real passion, growing and learning from each other whilst delivering quick wins, creating an inclusive and engaging climate around you.
• You are still responsible for your own results and wellbeing. You can balance challenge with support and coaching. You understand the wider business context and you are emotionally intelligent enough to motivate people to deliver what is needed.

Critical SOL (Standards of Leadership) Behaviors

• PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
• PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
• CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
• PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
• AGILITY: Explores the world around them, continually learning and developing their skills.

Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.