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Consumer Market Insight (CMI) CD/Sales Senior Assistant Manager

ID da oferta:
R-75796
Category:
Marketing
Location:
Taguig, National Capital Region
Data de publicação:
04/29/2025
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Role Title: Consumer Market Insight (CMI) CD/Sales Senior Assistant Manager

Location: Bonifacio Stopover Corporate Center (Philippines)

Responsibilities:

  • Identify the passion points and tensions of consumers vis-à-vis sustainable choices, with depth of understanding on what matters to them also in view of motivational/behavioral psychology
  • Support the development of future-fit solutions in Lead Markets with real-time co-creation of relevant consumer cohorts with agile mindset
  • Identify potential growth opportunities for SEA (especially with digital solutions, circular economy spaces and social media behaviours) and recommend actions to deliver them
  • Influence strategy by turning complex questions into clear and concise actionable concepts, using a wide variety of data sources
  • Types of strategic projects may include portfolio work; consumer benefit/motivation platforms (needs); co-creation with consumer cohorts; circular economy spaces.
  • Lead and manage market insight agencies to deliver data analysis, insight, actionable recommendations, and storytelling for the programme
  • Motivate and inspire the market insight agencies ensuring maximum value for the business about quality, timeliness, and service
  • Anticipate needs and provide advice on the use/application of market information and its integration in the business including self-service by Marketing and CMI
  • Provide actionable strategic insight to drive brilliant Digital Marketing for the IP1 concepts: brilliant consumer experience; data driven marketing; winning in ecommerce; new technology and experimentation
  • • Lead consumer first ad hoc projects in this digital space to drive actions.

All About You:

  • Experienced in retail audit, world panel background and shopper insights.
  • Analytical skills – very strong analytical skills to leverage data into actionable insight Communication – strong written and verbal communication skills, with the ability to communicate effectively at all levels of the organisation
  • Strategic Influencing – confidence to use sound logic and detailed analysis to influence direction in conversation with senior stakeholders.
  • Thriving in ambiguity – most of the work done by this team will be up stream in nature, looking at novel opportunities or challenges and requires structuring a nebulous opportunity, building frameworks to address them.
  • Organisation/Attention to Detail – outstanding organisational skills, including the ability to manage multiple overlapping priorities to meet key deadlines, whilst ensuring high quality output.
  • Local mindset – genuine interest in learning about and understanding global, regional, and local markets and their consumers, shoppers, retailers, and competitive dynamics
  • Externally focussed – obsessed by market, consumer and customer digital trends with an eye to convert them into tangible business opportunities.
  • Team player – effective team working, providing support as and when needed, even when outside of job scope.
  • Functional experience – typically marketers looking to build strategic/big picture skills have done well in this role, but the role is also ideal for a functional or strategy specialist looking to broaden their business knowledge and skills
  • Agile Experience – all work will be done in a highly agile way – from how we set up the team, to our ways of working.

We highly encourage applicants to exclude information on age, gender, and school/s in view of Equity, Diversity, and Inclusion. Unilever assesses candidates based on skills, performance, experience and leadership.

A Unilever é uma organização comprometida com equidade, inclusão e diversidade para impulsionar nossos resultados de negócios e criar um futuro melhor, a cada dia, para nossos diversos funcionários, consumidores globais, parceiros e comunidades. Acreditamos que uma força de trabalho diversificada nos permite igualar nossas ambições de crescimento e impulsionar a inclusão em todo o negócio. Na Unilever estamos interessados em cada indivíduo trazendo seu "Eu como um todo" para o trabalho e isso inclui você! Assim, se você precisar de algum suporte ou requisitos de acesso, nós o encorajamos a nos aconselhar no momento de sua inscrição para que possamos apoiá-lo através de sua jornada de recrutamento.

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